The SHKP Club's membership has top 250,000 in its 10th year. The Club has launched the Loving Home Campaign with a series of seminars and activities to promote the Loving Home ideal.
The Loving Home Competition has also drawn keen response. To spread the message further, the Club has produced the Loving Home notebooks using the winning entries from the competition. Proceeds from the charity sale of the notebooks will be used to help needy families.
SHKP Club launched Loving Home Competition to mark's 10th year, the campaign was kick-off with the Eight Steps to a Loving Home in March to share with the public. This competition has drawn about 5,000 entries from people aged from two to 80, entrants came from all walks of life and submissions also showed a great deal of diversity in formats. A total of 16 winners were selected by the Club for the members' and public categories, plus 200 honourable mention winners, to share HK$300,000 worth of fabulous prizes. We appreciate their participation to share the loving home tips with us. We hope that everyone of you will continue to promote this ideal with SHKP Club to make a more domestic harmony in Hong Kong.
Winning Loving Home competition entries were on display and some of the works are printed into bookmarks to promote domestic harmony, so that the Loving Home ideal has been spread all over the city. The Club, following an encouraging response to the competition, has selected over hundred entries to produce the Loving Home notebook. We hope the notebooks can provide an inspiration for the people to write down their Loving Home wishes.
The Club has launched the charity sale of the Loving Home notebooks; proceeds from the sales have been given to Caritas Hong Kong to support underprivileged families. Purchase forms were also made available at SHKP malls and Wilson car parks, to make it convenient for people to buy these notebooks. Among several channels for the sales of notebooks were road shows at Hong Kong Island, Kowloon and New Territories including New Town Plaza in Sha Tin, Metroplaza in Kwai Fong, Grand Century Place in Mong Kok, Tai Po Mega Mall and WTC More in Causeway Bay. Many shoppers bought Loving Home notebooks as Christmas presents for their family. A primary school teacher bought 100 notebooks to give to students and other teachers, to remind them to love their families.
The Club has selected about 100 winning entries from the Loving Home Competition and produced them in the form of e-cards to help members share these warm messages with their friends and families. Starting from 11 December 2006, Club members received a batch of ten Loving Home e-cards each week.
